Red Bull - Bar Games

I was tasked with designing the logo and posters for Red Bull Bar Games, a concept aimed at boosting sales in the On Premise sector while building relationships with bar staff. The Bar Games also promoted Red Bull events like Red Bull X Fighters, Flugtag, and Soap Box, both locally and internationally.

The artwork was versatile, designed to fit a variety of settings such as bars, pubs, clubs, restaurants, casual dining venues, coffee houses, hotels, co-working spaces, events, music festivals, and even digital apps. This broad application ensured the branding resonated across different environments, both day and night, in line with Red Bull's event-driven culture.